Connecting with us on social media

We encourage you to connect with us on social media, where we strive to keep people informed about our work, highlight sources of support and raise awareness of issues and events.

You can follow us on:

House rules apply to all our social media profiles.

We use social media to communicate with our patients, service users and local community.

It allows us to share important updates and news about the services we deliver.

While we welcome engagement and feedback on our social media channels, we expect users to follow our House Rules and be courteous at all times.

Our replies are not automated. Each one is responded to by a member of our communications team. We aim to be polite and professional and we ask for this in return from our users.

We are not able to reply to every individual comment or query we receive via social media. Where possible, we may direct you to information which is already available in the public domain.

Our channels are not monitored 24/7 and we are not able to respond to queries or feedback on social media outside normal working hours.

Feedback and suggestions shared on our social media channels, along with any emerging themes, will be routinely passed to our service teams for information.

Social media house rules

We expect our users to be respectful and courteous at all times and follow our ‘house rules’:

  • all users must comply with the social media platform’s own Terms of Use as well as these house rules
  • you are wholly responsible for any content you post including content that you choose to share
  • we will report and seek to remove any social media profiles that are set up using Northern HSC Trust imagery without permission
  • We will remove messages (where we are able to, and without notification) and report or block users who direct messages to us via social media which we believe:
  • bully, harass or intimidate any individual or organisation
  • are unlawful, libellous, defamatory, abusive, threatening, harmful, obscene, profane, sexually oriented or racially offensive
  • are deceptive or misleading
  • infringe or violate someone else’s rights
  • violate the law
  • violate any intellectual property rights
  • discuss ongoing legal proceedings
  • are spam (persistent negative and/ or abusive tweeting in which the aim is to provoke a response)
  • advertise products or services
  • are irrelevant or off-topic
  • are disruptive
  • are repetitive

We will also remove, block, report or ban any user who:

  • encourages others to post such messages
  • uses offensive images as their profile picture
  • has an offensive user name

Following us on social media

If you follow us on social media we do not automatically follow back.

We will use hashtags and mention other social media accounts as appropriate.

Being followed, using hashtags or mentioning other accounts does not imply endorsement.

We will retweet, like and share content which we think is useful or interesting for our followers. This does not count as an endorsement.

When you ‘like’, ‘share’ or ‘comment’ on one of our posts, you should be aware that this will be publicly available. We may use your contact information/usernames to respond to messages/comments you send to us. If you post publicly on social media, we may share/retweet your post with our followers. Usernames of our followers are publicly available on our social media channels.

We may receive information about you from third parties such as other social media users if they mention you, tag you or share a photo of you. When we upload content to social media we may also tag, share photos and content.

We may use analytics or third parties to analyse our social media channels for trends, insights and engagement in order to continually review and improve our social media channels.

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